THE GOAL

“To Be The Most Reliable Sources of Steel with Best Quality, Best Service and Unbeatable Price”

THE VISION

“To focus on our gifted talent and to be the leading profile steel producer in the whole Indonesia region through Commitment, Value to the Nation & Community, Perseverance and Sustainability” 

THE MISSION

“To provide reliable quality products and deliver beyond customer expectation through establihing streamline process, upholding efficiency, as well as obtaining sustainable profits for stakeholders”.

THE CORPORATE PHILOSOPHY

“INTEGRITY”

• I = INNOVATION
• N = NETWORK  
• T = TRUSTWORTHY
• E = ENDURANCE  
• G = GOODNESS OF GOD
• R = RESPONSIVE
• I = IDEAS
• T =  TEAMWORK
• Y = YES WE DELIVER